Item Guidelines
Item Review Policy
- Not meeting the criteria below does not guarantee that the content will be approved.
- ZEPETO Studio guidelines are in accordance with the ZEPETO Community Guidelines.
- Submitted content will continue to be monitored for compliance with the ZEPETO Community Guidelines, even after passing screening.
- The guidelines below are based on the currently available screening standards and may change depending on internal policies.
- The example images below are provided only to explain the screening criteria and are not related to profit. If you are uncomfortable with any of the images, please contact Customer Support.
- Even if content does not fall under specific ZEPETO Studio guidelines, it may still be deemed inappropriate and may be blocked from upload or listing. It can also be removed even after being used or sold by users.
Common Guidelines for Content Review
Type | Item | Status |
|---|---|---|
General | Purchased resources – authentication possible (e.g., receipt attached) | ✅ |
General | Unauthorized use of existing works | ❌ |
General | High imitation of branded products or logos | ❌ |
General | Purchased resources – screenshot claiming author’s approval (simple chat not valid) | ❌ |
General | Use of content from platforms that prohibit secondary creation or sale | ❌ |
General | Items related to sensitive social issues that cannot be monetized | ❌ |
General | ❌ | |
Exposure | Items with no visible gap between the lower chest and nipple/areola area (side view) | ✅ |
Exposure | Items where underwear is partially visible while bottoms are fastened | ✅ |
Exposure | Items where underwear is partially visible while bottoms are fastened | ✅ |
Exposure | Items that do not cover mandatory areas required by exposure guidelines | ❌ |
Exposure | Exposure types not allowed on ZEPETO (e.g., nipple patch style, underwear, standalone bikini tops) | ❌ |
Exposure | Items suggesting inappropriate or sexualized themes (e.g., objectification of certain jobs, sexual fetishism, etc.) | ❌ |
Exposure | Items exposing more than 1/5 of the area below the chest | ❌ |
Exposure | Items with a visible gap between the lower chest and nipple/areola area (side view) | ❌ |
Exposure | See-through outfits with clearly visible chest silhouette | ❌ |
Exposure | See-through outfits that do not cover the required areas | ❌ |
Exposure | Wet-effect items that strongly outline the body | ❌ |
Exposure | Items where underwear is partially visible while bottom buttons are open | ❌ |
Exposure | Swimsuits created as separate top and bottom items | ❌ |
Exposure | Swimsuits resembling underwear | ❌ |
Exposure | Items that expose side body views without any underwear | ❌ |
Exposure | Items that imply sexual intent, even without direct exposure | ❌ |
Exposure | Layered items where the outer garment is cut short to reveal an underwear-style top underneath | ❌ |
Exposure | If body shape is emphasized through clothing, approval or rejection may vary depending on internal criteria | ⚠️ |
Wounds & Scars | Wounds or scars depicted in red | ❌ |
Inappropriate Items | Weapons depicted in tattoos or illustrations | ✅ |
Inappropriate Items | Toy weapons (e.g., water guns, bubble guns) | ✅ |
Inappropriate Items | Cigarettes or items resembling cigarettes | ❌ |
Inappropriate Items | Realistic weapons (e.g., bows, swords, including fencing swords and sheaths, guns, cannons, spiked bats, whips, etc.) | ❌ |
Inappropriate Items | Other items designed to resemble weapons may be rejected at ZEPETO’s discretion | ❌ |
Inappropriate Items | Sexual images or emojis | ❌ |
Inappropriate Items | Inappropriate or offensive symbols | ❌ |
Inappropriate Items | Poses that imply sexual behavior or seduction | ❌ |
Inappropriate Items | Items that excessively emphasize specific body parts | ❌ |
Inappropriate Items | Items that fully enclose the avatar's body – fully closed or completely sealed forms (e.g., coffin, glass jar, capsule). | ❌ |
Inappropriate Items | Items that fully enclose the avatar's body – partially open structures with an open top or side are allowed, but may be restricted if they strongly cause discomfort, block visibility, or give a feeling of being trapped. | ⚠️ |
Reference Image
- Copyright - Highly imitated an existing brand’s product or logo ❌

- Inappropriate Item - Non-monetizable social sensitive issue items ❌


- Exposure - Items that do not cover essential cover areas within exposure guideline ❌
- Exposure - The areas marked in black in the image designate zones where exposure is absolutely prohibited. If any such area is deemed exposed, the submission will be rejected during review.

- Exposure - Items that cling excessively to the body or fail to adequately cover the mandatory coverage areas specified in the guidelines ❌


- Exposure - Items that expose more than 1/5 of the lower part of the chest ❌
- Exposure - Items that show a gap between the underside of the chest and the nipple/areola area when viewed from the side ❌

- Exposure - Items that partially expose underwear while the bottoms are fastened ✅


- Exposure - Items that expose underwear with the bottom button open ❌


- Exposure - Layered items where the outer garment is cut short to reveal an underwear-style top underneath (excluding cases where it is paired with bottoms and recognized as swimwear) ❌

- Swimsuit – top and bottom created separately ❌


- Swimsuit – items designed in a form similar to underwear ❌


- Wounds and Scars - Wounds and scars expressed in red ❌


- Weapons – bows, knives (including fencing swords and sheaths), guns, cannons, spiked baseball bats, whips, etc. ❌

- Weapons – other items designed to resemble weapons may be rejected at ZEPETO’s discretion ❌


- Items that fully enclose the avatar's body – fully closed or completely sealed forms (e.g., coffin, glass jar, capsule). ❌


- Items that fully enclose the avatar's body – partially open structures with an open top or side are allowed, but may be restricted if they strongly cause discomfort, block visibility, or give a feeling of being trapped. ⚠️

